Email-FlightSim.Com Newsletter

Go From Text To HTML To Profit

OBJECTIVE

Create a new HTML format with improved editorial and advertising content.

RESULTS

Response rates and sell-though soared. Newsletter helped take this start-up e-store from zero to 7-figure sales volume in its launch year.

NEWSLETTER MAKE-OVER
PAYS BIG REWARDS

I launched the FlightSim.Com email newsletter and after a successful test, converted it from text to HTML format. I created a new copy voice, added a substantial inventory of interactive banner ads and new editorial features. I single-handedly wrote, created the in-house ads and produced the monthly newsletter to 250,000 opt-in subscribers.